About Us

Viewed through these Indigo windows, RUSTIC is a women entrepreneurial dream that has taken flight with an aspiration to connect your soul, to the 5 Elements of nature – the revered rich Soil, the warm Sun, flowing Water, cool Breeze and abundant azure Space.

Breathe in the beauty, immerse yourself in our phygital experiences and celebrate the joy of Being Rustic!

uniqueness of rustic

uniqueness of RUSTIC

The sheer beauty of the cloud-laden hills of Coorg, drenched in the fragrance of wet soil and cocooned in nature’s lush green cradle, is an experience to behold. Crops such as spices, paddy, coffee, fruits and honey that we grow naturally and hand-pick from our land or ‘Thota’ as we lovingly call it, are chemical and preservative free. Being a part of the Western Ghats, Coorg has been bestowed the UNESCO World Heritage tag which is taken very seriously by the nature worshipping hill tribe who revere their land, soil and the high altitude that turns the produce nutritious, rich in flavour and intensely aromatic. Very Natural.

Five elements called Pancha bhoothas

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Rich Soil

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Warm Sun

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Azure Space

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Flowing Water

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Cool Breeze

Being aware of what you consume

As a first step to respecting yourself, indulge in your body, mind and soul to bring out the best in you. Nourish it with healthy, nutritious, mindfully gathered spices, beverages, rice, fruits and honey from RUSTIC. You are what you consume sensorily and physically.

Make self-care go beyond a trend to becoming a part of you. Just like the ancient scriptures and our ancestors handed down to us, become aware of what you consume to be energized and aligned within. RUSTIC’s food products are hand-picked with immense love just for you

As a first step to respecting yourself, indulge in your body, mind and soul to bring out the best in you. Nourish it with healthy, nutritious, mindfully gathered spices, beverages, rice, fruits and honey from RUSTIC. You are what you consume sensorily and physically.

Make self-care go beyond a trend to becoming a part of you. Just like the ancient scriptures and our ancestors handed down to us, become aware of what you consume to be energized and aligned within. RUSTIC’s food products are hand-picked with immense love just for you

Soil Composting

One of the natural processes happening in our hills is soil composting- the decomposition of the soil making it nutrient-rich. We have been growing our produce with this ‘black-gold’ for generations and this has been perfect for our produce. With consistent aeration, moisture and temperature, it has a balance of green, brown, air and water. The everyday sustainable practices that Nature carries out at the hills have been embraced by the farmers making it a daily routine in the hills.

One of the natural processes happening in our hills is soil composting- the decomposition of the soil making it nutrient-rich. We have been growing our produce with this ‘black-gold’ for generations and this has been perfect for our produce. With consistent aeration, moisture and temperature, it has a balance of green, brown, air and water. The everyday sustainable practices that Nature carries out at the hills have been embraced by the farmers making it a daily routine in the hills.

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